YouTube is an endless resource for education and inspiration, so if you’re an entrepreneur with big dreams, you can find invaluable lessons for your fledgling business here. Below, we’ve shared 9 of our favorite YouTube channels for small business, which dive into topics like marketing, management, SEO, and productivity.
1. Stanford Graduate School of Business
With a wide variety of Stanford courses, interviews, and insights, this free channel has plenty of ideas to help you start a new business. If you’re new to the entrepreneurial world, we recommend watching a few interviews in the View from the Top series, where CEOs and influencers share their wisdom.
This specialty channel is all about online marketing, so if you’re trying to promote a local restaurant, or want to put a stronger spotlight on your online store, there are plenty of incredible lessons to learn here. The Moz instructors are adept at breaking down abstract concepts like link building, page ranks, and market research. Start with the Popular Uploads section and then check out Whiteboard Friday, an in-depth marketing series that keeps you one step ahead of the competition.
3. Behind the Brand
This interview show offers a behind-the-scenes look at the most popular brands and buzzworthy startups in the world. Host Bryan Elliott isn’t afraid to ask tough, honest questions, and with a huge roster of guests that spans Seth Godin, Arianna Huffington, and John Paul DeJoria, there’s so much content to explore here. Learn the habits, tools, and tricks that will elevate your small business and improve your wellbeing in the process.
4. Social Triggers
We can always learn more about social psychology and human behavior, and this show offers a practical, humorous approach to these critical fields. Host Derek Halpern has built a huge blog and consulting career that bridges the gap between psychology and business success. His videos will teach you how to price products effectively, how to write better sales copy, and how to be persuasive.
5. U.S. Small Business Administration
Designed to help small businesses get off the ground, the SBA’s YouTube channel has a number of useful videos about writing a business plan, applying for a loan, and marketing your products online. You’ll also find some inspiring stories about Army veterans who founded successful companies, and in-depth lectures that show how businesses can implement the latest payment technologies.
This highly diverse channel is packed with inspiring lectures and stories from around the world, spanning business, science, philosophy, and design. Aspiring entrepreneurs will find a lot of value in the “Talks to Help You Negotiate” section, which contains lectures about the hiring process, communication, and persuasion. If you’re stuck on a particularly difficult problem in your company, or you’re experiencing a creative block, this channel will stimulate your brain and help you connect the dots, however far away they might seem.
Oprah Winfrey called Marie Forleo a thought leader for our generation, and her MarieTV channel is packed with incredible interviews, business tips, and empowering stories. Forleo provides a platform for powerful women with entrepreneurial visions, and she shares plenty of secrets about building brands, finding mentors, and achieving work/life balance.
8. Y Combinator
Known as the Navy Seals of startup incubators, Y Combinator has helped cultivate game-changing companies like Airbnb, Reddit, Dropbox, and dozens of others. This channel is filled with amazing panels and lectures from the yearly Startup School event, as well as interviews with Silicon Valley titans about the future of business. Y Combinator president Sam Altman asks thought-provoking questions to tech icons like Marc Zuckerberg, Elon Musk, and Jessica Livingston.
9. Alanis Business Academy
Finally, this in-depth resource focuses on the nuts and bolts of business, with useful lectures about accounting, budgeting, and management. Founder Matthew Alanis has broken down his channel into distinct sections, such as “Introduction to Management”, “Capital Budgeting 101”, and “Employee Motivation and Behavior”. These lessons can be incredibly valuable when scaling up your business.